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Google controls the smartphone market, but tablet PCs have until recently been dominated by the Apple iPad. All that could change now that the Google Nexus 7, manufactured by Asus, now turning heads as a lighter, faster and significantly cheaper alternative.
The Nexus 7, the first in a series of flagship devices, is competitively priced, closer to the Kindle Fire than the Apple iPad, but much more a tablet PC than an e-reader with extra features. What’s more, the Nexus 7 comes with the latest version of Google’s mobile operating system, Jelly Bean, the first Android tablet to do so.
For web-browsing and email i’s clearly a quality device winning rave reviews for its multimedia handling. With its pocket-friendly 7-inch screen, featuring 1200 x 800 HD display, it’s also more portable than the iPad and weighing in at just 340g, its almost half as light. True, it’s not as high-end as the iPad, despite a quicker processer, but with 1 GB Ram, and either 8GB/16 GB of storage, is decent enough – at half the price.
But it is access to Google Play, the company’s online portal for movies, music, magazines and all-important Android apps that is the real hook for the device. Indeed £15 of credit comes with every device sold and with Android already so popular there’s no shortage of software on offer. A range of internet retailers such as Ebuyer stock the Nexus 7 online and the device is available in most major high street retailers.
So for users of Google the device could prove essential, as is reflected in the positive online reaction. Many users have praised the device for its excellent integration with other Google products and have noted how much of a breeze it is to set up. While even the staunchly loyal Apple Insider conceded that the device was a bargain that was both “responsive and smooth”.